Amdocs: Make It Amazing
Early concept development for a global tech company’s music-led rebrand film, directed by Roy Raz.
Early concept development
Open case studyCreative BuilderCreative direction, design & technology
Let’s build your idea.
Bring the idea, or just the problem. Get back the brand, the film, the website or the space, from the first concept to the finished thing.
Selected work
Full index →
Simply Vision Pro
Showing how it would feel to learn an instrument in spatial computing, before the platform to try it existed.
Launch visualization: creative direction and 3D
Open case study
SkyMax
A credit card positioned as the one that makes travel happen, with a visual world built from concept art into a national commercial.
Art direction and concept art, through to 3D production
Open case study
National Library of Israel
Making a national archive personal: a country’s history told through the people who lived it.
Design and experience, with Shortcut Playground
Open case studyWorking together
All services →01 · Start here
Launch Sprint
Two weeks, fixed price. The idea your launch rests on, explored wide and taken to a visual direction you can show your board.
02
Full Launch
The idea carried through identity, campaign, film, 3D and the launch site, so it looks like one thing everywhere it lands.
03
Creative Director on call
A set number of days a month for teams with good people and no Creative Director.
One person from the first idea to the finished thing, hands-on throughout. When the work needs more hands, I bring in specialists and direct them.
Where I help most
FitFounders, brand and product teams, studios and agencies with something new to build (a product, a brand, a campaign, an experience) while the idea is still open and the answer has to work across several disciplines at once.
Independent engagements typically begin at ₪30,000. Larger multidisciplinary launches are scoped separately, with the team they need.
Best suited to work that needs one person to hold the idea from concept to the finished thing, across many formats.
Based in Tel Aviv, working with teams internationally, remotely and on site when the project needs it.
Let’s build something.
Tell me what it is, who it is for and what is still open. A rough idea is enough to start.